Sina Gérard builds value-added agriculture in Nyirangarama
Entrepreneur Dr. Sina Gérard transforms local produce into over 30 products, including juices and biscuits, at his Rulindo District enterprise.
Entrepreneur Dr. Sina Gérard is developing an agro-processing ecosystem in Nyirangarama, Rulindo District, by transforming local agricultural produce into over 30 value-added products. His enterprise, SINA GÉRARD/ ENTREPRISE URWIBUTSO, produces items like juices, chilli oil, yoghurt, biscuits, and wine, aiming for affordability for all Rwandans.
Dr. Sina established vineyards in 2005 and later invested in fruit processing, creating the Agashya juice plant to demonstrate the commercial viability of local commodities. The enterprise has since expanded to include grape wine, chilli oil, yoghurt, biscuits made from local wheat and potatoes, and honey, with some products reaching markets in Europe.
The entrepreneur's broader objective is to build a complete ecosystem linking farming, livestock, processing, skills development, and manufacturing, while also investing in young people through education initiatives like Collège Fondation/SI Gérard. This approach aims to foster a generation capable of creating opportunities through agriculture and enterprise.
Why it mattersDr. Sina Gérard's initiative in Nyirangarama creates value-added agricultural products and employment opportunities within Rwanda.