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Tanzania to host 2027 East Africa Jua Kali trade fair

The nation officially accepted the responsibility for organizing the 27th East African Community Small and Medium Traders Exhibition.

Tanzania will host the 27th East African Community (EAC) Small and Medium Traders Exhibition, known as Jua Kali, in 2027. This event offers Tanzania a significant opportunity to showcase its entrepreneurs, boost trade and investment, and strengthen economic cooperation among EAC member states. Alana Nchimbi, Acting Director of Employment and Skills Development from the Prime Minister's Office, confirmed the government's readiness to ensure successful preparations and coordination.

Nchimbi expressed Tanzania's pleasure and honor in accepting this role, recognizing the exhibition's importance for the SME sector. She thanked the EAC Secretariat and member states for their trust. The government will collaborate closely with the EAC Secretariat, member governments, the private sector, and other stakeholders to ensure high standards for the event, aiming for it to be historic and economically beneficial.

The Jua Kali exhibition serves as a vital platform connecting SMEs from EAC countries to display products, share experiences, find markets, and build business networks. Tanzania's hosting is expected to increase opportunities for local entrepreneurs to promote their innovations and services within the regional market, stimulating intra-EAC trade growth.

Why it mattersTanzanian entrepreneurs will gain regional exposure and market access at the 2027 Jua Kali exhibition.