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Bata Group targets Zimbabwe for regional footwear exports

The global shoe manufacturer identified skills development and local sourcing as priorities for its new hub.

Bata Group has identified Zimbabwe as a potential centre for regional footwear manufacturing and export. The company's global chief executive, Panos Mytaros, met President Emmerson Mnangagwa to discuss the plan. Mytaros stated that skills development, improved product quality, and local sourcing are key priorities for the initiative.

Mytaros indicated that Bata Group sees opportunities for growth within Zimbabwe. The company aims to leverage local capabilities to enhance its manufacturing output and expand its reach across the region. This strategic move signals a significant investment in Zimbabwe's industrial sector.

The Bata Group's focus on developing local skills and increasing product quality is expected to boost the country's manufacturing capacity and potentially lead to increased employment and economic activity.

Why it mattersZimbabweans in the footwear industry can expect new opportunities for skills development and employment.