CANAM uses gala match to promote health access
Mali's national health insurance body partners with Keneya Foot for a solidarity match on October 31, 2026.
The Caisse nationale d’assurance maladie (CANAM) is supporting a gala football match scheduled for October 31, 2026, to raise awareness about public health issues. The initiative, organized by Keneya Foot, aims to use football as a tool to connect with citizens and promote access to healthcare across Mali. Mamadi Coulibaly, CANAM's Director of Administration and Human Resources, spoke at a press conference on October 23, 2026, on behalf of the Director General.
Coulibaly stated that CANAM's fundamental mission is to ensure all Malians have access to healthcare services throughout the country. He emphasized that this goal aligns with the national priority placed on public health by the highest authorities of the Transition. The partnership with Keneya Foot seeks to bridge health concerns with the population through the universal language of football.
This collaboration provides CANAM with an opportunity to increase the visibility of its services and promote health coverage to a wider audience. Former players and supporter representatives also attended the press conference, expressing their commitment to the initiative and its values of solidarity and fair play.
Why it mattersMali's citizens will be made more aware of their access to healthcare services through a football match.